Top 6 Web Development Trends Your Brand Must Follow

Description

Does your brand have a website? If yes. Is it contributing to lead generation or is it just there doing nothing? It’s 2024, and having a website for your business is a must but what is more important is having a high-performative website that helps users find solutions for their needs. So, how to do so? All you need to do is just follow some web development trends that are an absolute game changer for user experience. 

But before that, you need to know why your current website has a high bounce rate. There can be many reasons like boring UI design, lack of mobile-friendly features, too much loading time, and the list goes on. So, you need to fix these problems or make additions to your website as per your user behavior. Remember, anything that does not help the user should not be there eating up space. 

In this blog, we will discuss the top 6 web development trends that can boost your website’s visibility, quality, and performance. If you already have a website, no need to design a new one, just make the changes. However, if you have just started your online business and wanna develop your website, do not miss these trends!

Progressive Web Apps

Think of a website that works like an app. Sounds impossible, right? But it is possible with Progressive Web Apps. As evident from the name, these are web apps; meaning users can enjoy all the app-like features on a website. It runs even without an internet connection. Yes, moreover, just like an app, you can also send them push notifications. 

In essence, Progressive Web Apps are meant for today’s users since they have a mechanism of loading quickly, being highly interactive, and providing an uninterrupted session whether the user is connected to the internet or not. Therefore, if you are into a product-based business then it is the ideal investment opportunity for you. There are very few product-based businesses that use PWAs. So, who knows, you might be the only one ahead.

AI & Machine Learning

Yes, we know; we have already installed the chatbot on your website. But, today, we are not talking about that, chatbots are old now. You need to reprogram them and also use some machine learning to give your users a personalized experience. 

So, how does machine learning help improve user experience? It tracks and analyzes user behavior on your website and provides them with suggestions as per their needs. To put it simply, have you ever noticed how Google started showing you ads related to MBA courses right after you talked about doing an MBA with your family or friends? Yes, it happens because Google tracks your stay time on various websites, posts, and YouTube videos, or even your search results and generates suggestions as per that. This is a very effective way of making users feel that your brand understands their needs and has solutions as well, which means they are more likely to buy something. 

Voice Search Optimization

27% of users are using voice search to find their desired product or services. So, if your website is not voice search optimized, they might never come across your brand. So, start practicing voice SEO on your website to attract more audience. Using proper keywords, and having a separate page for FAQs will help. 

Single Page Application

Almost 50% of the world's traffic comes from mobile users. So, your website should be mobile-friendly. But no matter how hard you try, traditional websites just never fit right on the mobile screen. Yes, it can adjust the size but either the loading time increases or some portions get hidden. 

Therefore, it’s better to switch to single-page applications. It has a single HTML page and all the updates take place there dynamically, meaning that you don’t need to refresh again and again to see the updated information. Moreover, SPAs also require minimum loading time which makes the experience faster and smoother. This is one of those web development trends that enhances user experience with comparatively less effort. 

Serverless Architecture

If you are new in the business world and looking for a budget-friendly solution, this web development trend is for you. So, what’s a serverless architecture? It's a development process where you don’t have to set up a server for your website and manage that. Cloud providers will do this part for you, you just need to pay for the coding part. 

On the other hand, as all the operations are taking place on the cloud, it has better security than manual servers. In addition, these types of apps or websites can reach a global audience with minimum effort, meaning less expenses, and more engagement.

No-code Websites

What? Are we talking about a web development trend that lets you build a website without any coding? Yes, we are. Come on! We live in a tech-savvy world, and web development is no longer limited to coders, non-coders can also enjoy them. 

Did you ever come across WordPress or Shopify? Of course, those are some of the most famous examples of no-code websites. Currently, there are templates, plugins, themes, and tools that are available in existence that can be employed in the development of business websites. 

The fact that it is cheap and easy to do is a strength of this strategy. However, if you wish to make some modifications, you will have to write code. This is the best option for service-based businesses as they mostly deal with content. 

Stealth Technocrats, Your Trusted Web Development Partner

If you are looking for a reliable web development company, Stealth Technocrats is here to help you. Our company has been in the business of website and app development for more than a decade. Okay, let’s be straight to the nail. There are thousands of other service-providing companies that are involved in web development. Why should you decide to take your custom to us?

From traditional web development to mobile application development, we provide products that are induced with top-notch features, modern UI design, and high responsiveness, and the latest security measures so that your users don’t need to compromise on anything. But this is not the only thing that makes us stand out. 

We provide our clients with 360% development solutions, meaning that you just need to come to us with your needs, which is a website or an app for your business. Our skilled developers will sit with you and conceptualize your website, what it would look like, how the UI would be, what features would be there, etc. 

In the next step, we move forward with the development and Testing. Yes, we do several tests to make sure that your website or app is functioning properly. In the end, we deliver your product and stay connected with you for further improvements or any technical support. Still have doubts? No worries, reach out to us, and let’s discuss!